Structural Features Content Analysis Project
DATE: JULY 27, 1997
CODING MANUAL: TIMEPOINT VARIABLES
(Part 2 of 2)
CAMERA MOVEMENT VARIABLES
16. Shaky camera technique?
_____ [0] No
_____ [1] Yes
FULL QUESTION:
During the 10 second interval was the camera ever shaky for at
least one second?
DEFINITIONS & EXAMPLES:
Shaky camera technique - a series of at least 2 camera movements
in which the frame of the image moves quickly and unpredictably
in any direction; this technique makes it seem that the camera
does not have a steady form of support such as a tripod (i.e. it
seems to be handheld); the movement or movements must continue
for at least 30 frames (1 second). Examples include home movies,
COPS, NYPD Blue, and Homicide: Life on the Street.
NOTES:
__________________________________________________________________________
17. Other than shaky camera technique, was there camera
movement?
_____ [0] No [SKIP to 18]
_____ [1] Yes, but only during simultaneous video pictures [SKIP to 18]
_____ [2] Yes, and at least some not during simultaneous video
pictures
FULL QUESTION:
During the 10 second interval is there any type of camera
movement other than the shaky camera technique?
DEFINITIONS & EXAMPLES:
Camera movement - one continuous shift or change of the frame of
the image that lasts for at least 30 frames (1 second). This
includes continuous movement in any direction or directions and
includes zooms (in which only the camera lens moves).
Yes, but only during simultaneous video pictures - the only camera movement (other than shaky camera technique) during the 10 second interval occurs as part of images that contain simultaneous video pictures (images that contains more than one picture).
Yes, and at least some not during simultaneous video pictures - some of the camera movement (other than shaky camera technique) during the 10 second interval DOES NOT occur as part of images that contain simultaneous video pictures (images that contains more than one picture).
NOTES:
__________________________________________________________________________
For 17a-c, do not code any camera movement that occurs during images that contain simultaneous video pictures; ignore all such movement in answering these questions.
17a. FOR CAMERA MOVEMENT PRESENT: Quick forward
point-of-view?
_____ [0] No [SKIP to 17c]
_____ [1] Yes
FULL QUESTION:
For 10 second intervals during which there is camera movement, is
at least one of the movements a quick forward point-of-view
movement?
DEFINITIONS & EXAMPLES:
Point-of-view movement - the use of a moving camera to mimic for
the viewer the non-mediated experience of a person or object
moving through an environment; this movement can be slow or fast
and is usually forward or backward but also could be in any other
direction. To be categorized as point-of-view movement a shot
must imply that the person or object's physical position changes
(i.e., if the camera's view represents that of a character and
the camera pans across a room as if the person was looking around
the room, that is not a point-of-view movement technique because
it implies only that the character's head moved, not their
physical position in the room).
Quick forward point-of-view movement - fast point-of-view movement forward into or through an environment. This does not include movement at or slower than the speed of someone walking. The movement need not be purely or only STRAIGHT forward but it must be primarily forward movement.
NOTES:
__________________________________________________________________________
[Move the tape to the exact frame you
entered in the Location of Anchor Frame box at the
beginning of the Coding Sheet. IF THIS FRAME IS
THE FIRST FRAME FOLLOWING A CUT, proceed to next
variable.
|
[For 17b, code the FIRST quick forward point-of-view movement that is present in the 10-second interval. Calculate the duration from the frame when the first quick forward point-of-view movement begins. If quick forward point-of-view movement is in progress at the beginning of the interval rewind the tape to the first frame of the movement and code the entire movement. However, DO NOT reset the timer to zero at the beginning of the movement.]
17b. FOR QUICK FORWARD POINT-OF-VIEW CAMERA MOVEMENT PRESENT: Duration?
Begin: | _____ [P] Positive | ||||
_____ [N] Negative | |||||
__ __ hours | __ __ minutes | __ __ seconds | __ __ frames | ||
End: | __ __ hours | __ __ minutes | __ __ seconds | __ __ frames |
FULL QUESTION:
For 10 second intervals during which there is quick, forward,
point-of-view camera movement, what is the exact duration of the
first such movement?
DEFINITIONS & EXAMPLES:
Duration of quick forward point-of-view camera movement - the
amount of time between and including the first and last frames
that contain quick forward point-of-view camera movement.
NOTES:
__________________________________________________________________________
[For 17c, code the FIRST camera movement that is present in the 10-second interval. If movement is in progress at the beginning of the interval rewind the tape to the first frame of the movement and code the entire movement. However, DO NOT reset the timer to zero at the beginning of the movement. NOTE: A change in direction of camera movement does NOT indicate the end of a single camera movement.]
[For 17c do not reset counter to zero.]
17c. FOR CAMERA MOVEMENT PRESENT: Duration of first movement?
Begin: | _____ [P] Positive | ||||
_____ [N] Negative | |||||
__ __ hours | __ __ minutes | __ __ seconds | __ __ frames | ||
End: | __ __ hours | __ __ minutes | __ __ seconds | __ __ frames |
FULL QUESTION:
For 10 second intervals during which there is camera movement,
for the first camera movement what is the exact duration of the
camera movement?
DEFINITIONS & EXAMPLES:
Camera movement - one continuous shift or change of the frame of
the image that lasts for at least 30 frames (1 second). This
includes continuous movement in any direction or directions and
includes zooms (in which only the camera lens moves).
Duration of camera movement - the amount of time between and including the first and last frames that contain ANY camera movement.
NOTES:
__________________________________________________________________________
TEXT VARIABLES
[For 18 and 18a, code the entire 10-second interval.]
18. Superimposed text (other than identification logo)?
_____ [0] No [SKIP to 19]
_____ [1] Yes
FULL QUESTION:
During the 10 second interval is there at least one image that
contains superimposed text?
DEFINITIONS & EXAMPLES:
Superimposed text - words or other letters and/or numbers
superimposed or added to the image (including words and
letters incorporated into graphics). This does not include words
or letters that are part of identification logos (see variable
19).
NOTES:
__________________________________________________________________________
18a. FOR SUPERIMPOSED TEXT PRESENT: Text movement?
_____ [0] No
_____ [1] Yes
FULL QUESTION:
For 10 second intervals that contain superimposed text does the
text ever move?
DEFINITIONS & EXAMPLES:
Text movement - at least one part of the text moves or changes in
any way. This includes any shift of position on the screen,
morphing (changing shape) of the text, and blinking text.
NOTES:
__________________________________________________________________________
[For 18b-e, find the frame of the first image that contains text and code that image only. If the first image of text appears during a transition (e.g., a wipe), code the first frame after the transition in which the image contains text.]
18b. FOR SUPERIMPOSED TEXT PRESENT: Stand-alone?
_____ [0] No, other video contents are in image too
_____ [1] Yes, entire image is text over a blank background [SKIP to 18d]
FULL QUESTION:
For 10 second intervals that contain superimposed text, in the
first image in the interval that contains text does the text
"stand alone" over a blank background?
DEFINITIONS & EXAMPLES:
Yes, entire image is text over blank background - the text is
displayed on an otherwise completely blank screen; i.e., except
for the text the image contains only a solid, 1 color, background
without any pattern.
No, other video contents are in image too - in addition to text and a blank background, somewhere in the image there is/are other video contents (the text may or may not be superimposed over this other video content).
NOTES:
__________________________________________________________________________
18c. FOR SUPERIMPOSED TEXT PRESENT WITH OTHER VIDEO
CONTENT: Related?
_____ [0] No
_____ [1] Yes
FULL QUESTION:
For 10 second intervals that contain superimposed text and in
which the first image in the interval that contains text also
contains other video content, is the text in that image related
to at least some of the other video content?
DEFINITIONS & EXAMPLES:
Related - the text and at least some of the other video content
in the image logically go together because they both relate to
the specific program or segment in progress (e.g., either
superimposed or split screen credits of a program are related to
the action of that program). An example of UNRELATED text is a
weather warning scrolled across the bottom of the screen.
NOTES:
__________________________________________________________________________
18d.. FOR SUPERIMPOSED TEXT PRESENT: Number of
words?
__ __ words
FULL QUESTION:
For 10 second intervals that contain superimposed text, in the
first image in the interval that contains text how many words of
text are there?
DEFINITIONS & EXAMPLES:
Words of text - a grouping of letters and/or numbers that is
meaningful (even if you do not understand the meaning).
Punctuation (characters on the number keys of a keyboard) is not
a word. When a hyphen (or other punctuation, as in internet
addresses) connects words, each word should be counted
separately. As with letters, for sequences of numbers each
meaningful grouping of numbers is a word (so "$4.99" is
a word and so is "(800) 928-2000"; 23 is one word, not
two; etc.).
NOTES:
__________________________________________________________________________
[Move the tape to the exact frame you
entered in the Location of Anchor Frame box at the
beginning of the Coding Sheet. IF THIS FRAME IS
THE FIRST FRAME FOLLOWING A CUT, proceed to next
variable.
|
[For 18e, code from first frame with image that contains text, including text in progress at beginning of interval. DO NOT reset the timer to zero.]
18e. FOR SUPERIMPOSED TEXT PRESENT: Duration?
Begin: | _____ [P] Positive | ||||
_____ [N] Negative | |||||
__ __ hours | __ __ minutes | __ __ seconds | __ __ frames | ||
End: | __ __ hours | __ __ minutes | __ __ seconds | __ __ frames |
FULL QUESTION:
For 10 second intervals that contain superimposed text, what is
the exact duration of ANY text?
DEFINITIONS & EXAMPLES:
Duration of superimposed text - amount of time during which
images contain ANY superimposed text. The text is over when 30
consecutive images (1 second) contain no superimposed text of any
type.
NOTES:
__________________________________________________________________________
[For 19, code the entire 10-second interval.]
19. Superimposed identification logo?
_____ [0] No [SKIP to 20]
_____ [1] Yes
FULL QUESTION:
During the 10 second interval is there at least one instance
during which a superimposed identification logo is present?
DEFINITIONS & EXAMPLES:
Superimposed identification logo - a symbol (which can include
letters, numbers, and/or words) displayed in one of the quadrants
of the screen, usually in the corner, which specifies one of the
following: the network, station, or channel. The identification
logo must not identify the program in progress or a corporation
or product. A station identification symbol which takes up the
entire screen is not an identification logo. To be coded as an
identification logo the logo can not appear with any other
graphics in the same quadrant of the screen.
NOTES:
__________________________________________________________________________
[For 19a-d, code the first instance of an identification logo in the 10-second interval.]
19a. FOR SUPERIMPOSED IDENTIFICATION LOGO PRESENT:
Transparent or opaque?
_____ [1] Transparent
_____ [2] Opaque
FULL QUESTION:
For intervals during which a superimposed identification logo is
present, is the logo that appears first in the interval
transparent or opaque?
DEFINITIONS & EXAMPLES:
Transparent - objects, entities, and backgrounds can be seen
behind the letters/ numbers of the logo themselves and not just
in the spaces between the letters/numbers. A transparent logo
does not have to be completely clear -- it may be tinted or
otherwise colored, as long as objects can be seen through it.
Opaque - it is solid; objects, entities, and backgrounds can NOT be seen behind the letters/ numbers of the logo themselves but only in the spaces between the letters/numbers. Just because a logo is tinted or otherwise colored does not mean it is solid - it is only opaque if objects are not visible through the letters/numbers of the logo.
NOTES:
__________________________________________________________________________
19b. FOR SUPERIMPOSED IDENTIFICATION LOGO PRESENT: Logo
placement?
_____ [1] Upper left corner
_____ [2] Upper right corner
_____ [3] Lower left corner
_____ [4] Lower right corner
_____ [5] Center
FULL QUESTION:
For intervals during which a superimposed identification logo is
present, where is the logo that appears first in the interval
located on the screen?
DEFINITIONS & EXAMPLES:
Logo placement - location of the identification logo on the
screen.
NOTES:
__________________________________________________________________________
[For 19c, code from first frame in which the image contains identification logo, including logo "in progress" at beginning of interval. DO NOT reset the timer to zero.]
19c. FOR SUPERIMPOSED IDENTIFICATION LOGO PRESENT:
Identification logo continuous (on screen at least 5 minutes)?
_____ [0] No
_____ [1] Yes [SKIP to 20]
FULL QUESTION:
For intervals during which a superimposed identification logo is
present, is the logo on the screen continuously for at least 5
minutes?
DEFINITIONS & EXAMPLES:
NOTES:
__________________________________________________________________________
19d. FOR SUPERIMPOSED IDENTIFICATION LOGO PRESENT: Identification logo duration?
Begin: | _____ [P] Positive | ||||
_____ [N] Negative | |||||
__ __ hours | __ __ minutes | __ __ seconds | |||
End: | __ __ hours | __ __ minutes | __ __ seconds |
FULL QUESTION:
For intervals during which a superimposed identification logo is
present, what is the exact duration of the first appearance of a
logo?
DEFINITIONS & EXAMPLES:
Duration of identification logo appearance - amount of time the
same identification logo remains on the screen.
NOTES:
__________________________________________________________________________
[For 20 and 20a code the entire 10-second interval.]
20. Superimposed graphic(s) other than identification
logo?
_____ [0] No [SKIP to 21]
_____ [1] Yes
FULL QUESTION:
During the 10 second interval is there at least one image that
contains a superimposed graphic other than an identification
logo?
DEFINITIONS & EXAMPLES:
Superimposed graphics other than identification logo - a
representation, other than a photograph (live action), of a
concrete or abstract object or entity that is added to but not
integrated with the other video pictures of an image. This means
NO PART of the object can be hidden or blocked by another object
or entity in the image (note that this means that whenever an
object/entity appears in front of or over a background, the
background by definition can not be a graphic). Superimposed
graphics other than identification logo excludes
identification logos, text (unless it is a part of a
graphic), anything in images that contain only animation of the
same style, and animation that is integrated with live action (as
is Tony the Tiger in cereal ads). It includes decorative
borders, product and corporate logos, and "corner
wipes" (the small pictures that appear next to news anchors
as they read stories). Weather maps are not superimposed graphics
if the weather person interacts with them or if they are a
physical prop on the news set. Text is part of a graphic only
when part of text is bordered by or touches the graphic.
Identification logo - a symbol (which can include letters, numbers, and/or words) displayed in one of the quadrants of the screen, usually in the corner, which specifies one of the following: the network, station, or channel. The identification logo must not identify the program in progress or a corporation or product. A station identification symbol which takes up the entire screen is not an identification logo. To be coded as an identification logo the logo can not be integrated with or appear immediately next to any other graphic or text.
NOTES:
__________________________________________________________________________
20a. FOR SUPERIMPOSED GRAPHICS PRESENT: Graphic(s)
movement?
_____ [0] No
_____ [1] Yes
FULL QUESTION:
For 10 second intervals that contain superimposed graphic(s)
other than identification logo, does any graphics ever move?
DEFINITIONS & EXAMPLES:
Graphics movement - at least one part of a graphic moves or
changes in any way. This includes any shift of position on the
screen, morphing (changing shape) of the graphic, and blinking
graphics.
NOTES:
__________________________________________________________________________
[For 20b, code from first frame with image that contains graphic(s), including graphic(s) in progress at beginning of interval. DO NOT reset the timer to zero.]
20b. FOR SUPERIMPOSED GRAPHIC(S) PRESENT: Duration?
Begin: | _____ [P] Positive | ||||
_____ [N] Negative | |||||
__ __ hours | __ __ minutes | __ __ seconds | __ __ frames | ||
End: | __ __ hours | __ __ minutes | __ __ seconds | __ __ frames |
FULL QUESTION:
For 10 second intervals that contain superimposed graphic(s),
what is the exact duration of the graphic(s) as it/they appear(s)
in the first image in the interval that contains graphic(s)?
DEFINITIONS & EXAMPLES:
Duration of superimposed graphic(s) - amount of time a particular
ANY graphic(s) remains on the screen. The graphics are over when
30 consecutive images (1 second) contain no superimposed graphic
of any type.
NOTES:
__________________________________________________________________________
SHOT VARIABLES
Go to zero.
Go to the first frame of the shot IN PROGRESS.
Reset the timer to zero.
Code that shot.
__________________________________________________________________________
21. Shot duration?
__ __ minutes __ __ seconds __ __ frames
FULL QUESTION:
What is the exact duration of the shot in progress at the
timepoint frame?
DEFINITIONS & EXAMPLES:
Shot - the image or series of images on the screen between two
transitions (edits).
Duration of shot - number of minutes, seconds, and frames between (and including) the first frame of the shot and the last frame of the shot
NOTES:
__________________________________________________________________________
TRANSITION VARIABLES
Go to the last frame of the shot just coded.
Code the transition that follows that shot.
__________________________________________________________________________
22. Is the transition a cut?
_____ [0] No
_____ [1] Yes [SKIP to 23]
FULL QUESTION:
Is the transition that follows the shot just coded a cut or not?
DEFINITIONS & EXAMPLES:
Transition - a complete change in an image; this may occur
suddenly (as in a cut) or gradually (as in a dissolve). (Note
that in some cases objects or entities in the image before the
transition may also appear in the image after the transition; for
the two images to be coded as a transition at least some of the
objects or entities must be in different positions on the screen
or be seen from different camera views.)
Cut - a transition between shots in which there is no overlap between images; a sudden transition.
NOTES:
__________________________________________________________________________
22a. FOR A TRANSITION THAT IS NOT A CUT: Type of
transition?
_____ [1] Dissolve
_____ [2] Fade-out
_____ [3] Fade-in
_____ [4] Fade out/fade-in
_____ [5] Unusual transitions (Describe:__________________________________________)
FULL QUESTION:
For the transition that is not a cut, what type of transition is
it?
DEFINITIONS & EXAMPLES:
Dissolve - a transition between shots in which the new shot fades
in as the old shot fades out so that the two images appear at the
same time briefly. The transition does NOT include any frame in
which the image is completely blank.
Fade-out - a transition FROM THE END OF A SEGMENT to an inter-segment interval in which the segment image fades out to a blank screen.
Fade-in - a transition from an inter-segment interval TO THE BEGINNING OF A NEW SEGMENT in which the image from the new segment fades in from a blank screen.
Fade-out/fade-in - a transition between TWO SHOTS WITHIN THE SAME SEGMENT in which the old image fades to a blank screen, and then the new image fades in from that blank screen. There must be at least one frame in which the image is completely blank (usually black) during this kind of transition.
Unusual transitions - any transition between shots that is not a simple cut, dissolve, or fade. This include a wipe, a transition between shots in which the old image is gradually covered or "pushed aside" as the new one is introduced. It also includes examples such as a transition in which the image evolves from a geometric shape or the old image breaks up into squares and "collapses" before the new one arrives (these and others are often used in Home Improvement).
NOTES:
__________________________________________________________________________
[For 22b, move the tape to the first frame of the transition. Reset the timer to zero.]
22b. FOR A TRANSITION THAT IS NOT A CUT: Duration?
__ __ seconds __ __ frames
FULL QUESTION:
For a transition that is not a cut, what is the exact duration of
the transition?
DEFINITIONS & EXAMPLES:
Transition - a complete change in an image; this may occur
suddenly (as in a cut) or gradually (as in a dissolve). (Note
that in some cases objects or entities in the image before the
transition may also appear in the image after the transition; for
the two images to be coded as a transition at least some of the
objects or entities must be in different positions on the screen
or be seen from different camera views.)
Duration of transition - number of seconds and frames between (but NOT including) the last complete frame of one shot and the first complete frame of another.
Duration of dissolve - the number of seconds and frames starting with first frame in which the new image appears and ending with the last frame in which the old image appears.
Duration of fade-out - the number of seconds and frames starting with the first frame in which the image begins to darken (i.e., fade-out) and ending with the last frame of blank screen before the next image begins to appear.
Duration of fade-in - the number of seconds and frames starting with the first frame of a blank screen prior to the new image and ending with the last frame in which the new image is still darkened (i.e., it is not yet completely faded-in).
Duration of fade-out/fade-in - the number seconds and frames starting with the first frame in which the old image begins to darken (i.e., fade-out) and ending with the last frame in which the new image is still darkened (i.e., it is not yet completely faded-in). This includes the frames in which the image is completely blank.
Duration of unusual transitions - number of seconds and frames between (but NOT including) the last complete (i.e., normal) frame of the old image and the first complete (i.e., normal) frame of the new image.
NOTES:
__________________________________________________________________________
23. Transition between segments?
_____ [0] No
_____ [1] Yes
FULL QUESTION:
Is the transition between shots also a transition, or part of a
transition, between segments ?
DEFINITIONS & EXAMPLES:
Transition - a complete change in an image; this may occur
suddenly (as in a cut) or gradually (as in a dissolve). (Note
that in some cases objects or entities in the image before the
transition may also appear in the image after the transition; for
the two images to be coded as a transition at least some of these
objects or entities must be in different positions on the screen
or be seen from different camera views.)
Segment - uninterrupted portion of one programming element (e.g., advertisement, promotional announcement, public service announcement, bumper, or program).
NOTES:
__________________________________________________________________________
24. What follows the transition?
_____ [1] Same scene
_____ [2] Different scene
_____ [3] Blank screen
FULL QUESTION:
In the first transition following the timepoint frame, what type
of image follows the transition?
DEFINITIONS & EXAMPLES:
Same scene - scene that occurs in the same immediate physical
location (e.g., in the same room would count, but not in the same
house) AND focuses on the same continuing action (e.g., a
continuing conversation, an individual play in a football or
baseball game, etc. that is in progress) as the previous scene.
If any of the objects or entities in the image before the
transition appear in the image after the transition the
transition is most likely within the same scene (e.g., two people
are seen speaking first from one camera angle, then from another,
or one person in a conversation is seen in one shot and the other
person in the conversation is seen in the next shot).
Different scene - scene that occurs in a different immediate physical location AND/OR focuses on different action from the previous scene (e.g., two people are seen speaking, then two other people somewhere else are seen eating; a transition between a live action image of a salesperson to an image of text or graphics in an infomercial).
Blank screen - an image that either contains no color or just one color (e.g., a program segment ends and a blank, black screen is visible before a commercial begins)
NOTES:
__________________________________________________________________________
SEGMENT VARIABLES
From the last frame of the shot that precedes the transition that was just coded, move the tape back to the first frame of the segment IN PROGRESS (remember that two segments in the same GENRE [e.g., two commercials] still are different segments; move the tape back to the beginning of the SEGMENT in progress, not the segment GENRE in progress).
Reset the timer to zero.
Code this segment.
__________________________________________________________________________
25. Segment duration?
__ __ minutes __ __ seconds
FULL QUESTION:
What is the exact duration of the segment?
DEFINITIONS & EXAMPLES:
Segment - uninterrupted portion of one programming element (e.g.,
advertisement, promotional announcement, public service
announcement, bumper, or program).
Duration of segment - number of minutes and seconds between (and including) the first frame of the segment and the last frame of the segment
Examples would be the amount of time between the beginning of a program and the first commercial break, the amount of time a commercial lasts, the amount of time a network promo for a new show lasts, etc.
NOTES:
__________________________________________________________________________
INTER-SEGMENT INTERVAL VARIABLES
Move the tape to the first frame following the segment just coded that contains no vestige of the last image of that segment.
Reset the timer to zero.
Code the following inter-segment interval.
__________________________________________________________________________
26. Duration of inter-segment interval?
__ __ seconds __ __ frames
FULL QUESTION:
What is the exact duration of the inter-segment interval?
DEFINITIONS & EXAMPLES:
Inter-segment interval - seconds and frames between (but not
including) the last frame in which the image contains any vestige
of one segment and the first frame in which the image contains
any vestige of the next segment; typically contains only a black
screen.
Duration of inter-segment interval - the number of seconds and frames between (but NOT including) the last frame in which the image contains any vestige of one segment and the first frame in which the image contains any vestige of the next segment; typically contains only a black screen.
NOTES:
__________________________________________________________________________
Move the tape to the first frame of the transition.
Reset the timer to zero.
[For 26b if the inter-segment interval is part of the transition coded in 22b use the information you entered in variable 22b to code the 26b.]
26b. Duration of transition that contains inter-segment
interval?
__ __ seconds __ __ frames
FULL QUESTION:
What is the exact duration of the transition that contains the
inter-segment interval?
DEFINITIONS & EXAMPLES:
Transition - a complete change in an image; this may occur
suddenly (as in a cut) or gradually (as in a dissolve). (Note
that in some cases objects or entities in the image before the
transition may also appear in the image after the transition; for
the two images to be coded as a transition at least some of the
objects or entities must be in different positions on the screen
or be seen from different camera views.)
Duration of transition - number of seconds and frames between (but NOT including) the last complete frame of one shot and the first complete frame of another; see variable 32b for information on how to code the duration of specific types of transitions.
NOTES:
__________________________________________________________________________
27. Genre of segment that follows inter-segment interval?
Comedy
_____ [01] Situation comedy
(Title:___________________________________________)
_____ [02] Other (Describe/Title:____________________________________________)
Drama
_____ [03] Medical drama
(Title:_____________________________________________)
_____ [04] Crime/legal/mystery drama
(Title:____________________________________)
_____ [05] Science fiction/fantasy/horror
(Title:__________________________________)
_____ [06] Other
(Describe/Title:____________________________________________)
Serial
_____ [07] Daytime soap opera
(Title:__________________________________________)
_____ [08] Prime time soap opera
(Title:________________________________________)
Movie
_____ [09] TV movie
(Title:_________________________________________________)
_____ [10] Theatrical film
(Title:______________________________________________)
Informational/educational
_____ [11] Local news
(Title:________________________________________________)
_____ [12] National/international news
(Title:____________________________________)
_____ [13] Documentary
(Title:______________________________________________)
_____ [14] Magazine (Title:_________________________________________________)
_____ [15] Reality program (Title:____________________________________________)
_____ [16] Instructional program (adults)
(Title:__________________________________)
_____ [17] Other (Describe/Title:_____________________________________________)
Talk
_____ [18] Celebrity talk
(Title:_____________________________________________)
_____ [19] Political talk/commentary/interview
(Title:_____________________________)
_____ [20] Theme/topic show (Title:_________________________________________)
Promotional
_____ [21] Infomercial
(Product:____________________________________________)
_____ [30] Program/channel promo spot
(Product:_______________________________)
_____ [31] Program bumper (Product:________________________________________)
_____ [32] Commercial (Product:____________________________________________)
_____ [33] Public service announcement
(Product:________________________________)
_____ [34] Station identification
(Product:______________________________________)
_____ [35] Other (Product:_________________________________________________)
Miscellaneous
_____ [22] Live action children's educational program
(Title:____________________________________________________)
_____ [23] Animated children's educational program
(Title:____________________________________________________)
_____ [24] Live action NONeducational children's program
(Title:_____________________________________________________)
_____ [25] Animated NONeducational children's program
(Title:_____________________________________________________)
_____ [26] Game show
(Title:_______________________________________________)
_____ [27] Sports event (Title:______________________________________________)
_____ [28] Music video program
(Title:________________________________________)
_____ [29] Other
(Describe/title:_____________________________________________)
FULL QUESTION:
What is the genre of the segment that immediately FOLLOWS the
inter-segment interval just coded?
DEFINITIONS & EXAMPLES:
See definitions for variable 2.
NOTES:
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CODER:__________________ TAPE#: ___ ___ ___ ___ TIMEPOINT #: _________ [1-8]
Was there an unusual camera view during the 10 second interval? IF YES, DESCRIBE:
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Unusual relationship between form and content? IF YES, DESCRIBE:
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END